Digital Creative Design
Campaign and social creative built from the brand system rather than around it.
Campaign creative usually drifts from the brand because it is produced under deadline by whoever is free. Six months later the brand looks like five different companies.
We produce campaign and social creative built from the brand system rather than around it — so each campaign is distinctive while still recognisably you.
How we approach it
We build reusable templates and a component kit alongside the campaign, so the next execution starts from something on-brand instead of a blank canvas.
Why this matters
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On-brand at speed
Templates and components that make fast work still look right.
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Built for each channel
Formats, ratios and safe areas correct for every platform.
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Designed to be tested
Variants produced from the start so creative testing is possible.
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Reusable afterwards
Editable source files your team can adapt without starting over.
What is included
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Campaign concepts
Distinct creative routes with the reasoning behind each.
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Multi-format production
Static, animated and video assets across every required size.
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Motion and animation
Motion built to platform specifications and weight limits.
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Template kits
Editable templates so your team can extend the campaign.
How we deliver it
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01
Research
Interviews, analytics review and usability testing to establish where the campaign currently costs people effort.
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02
Frame
Problem statements and success measures agreed with stakeholders before any visual work.
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03
Design
Concepts, then detailed interface work, reviewed in the open at every stage.
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04
Validate
Prototypes tested with real users, with the findings written up including the uncomfortable ones.
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05
Hand over
Specifications, assets and a working session with the engineers who will build it.
What you receive
- Campaign concepts with rationale
- Production assets in all required formats
- Motion and video assets
- Editable template kit
- Asset handover with usage guidance
Tell us about your idea, and we'll make it happen.
Have a problem that needs solving? We would like to hear about it.